golive

Server

• Disable Mail within Plesk (if necessary)

WordPress specific

• Change admin email addresses
• Generate new admin password and store in 1Password
• Clear any test data
• Enable SSL on sensitive areas (if required)

.htaccess

• 301 redirects
• Flush permalinks
• Configure to serve SVG/HTML5 video

SEO

• Remove robots.txt
• Integrate (existing) Google Analytics

3rd party services

• Change payment gateways from test mode

General

• Favicon, Apple touch icon and win tile icon
• Check archive pages
• Check Search page (even if there isn't search field)

Files

• Check file permissions
• Change owner to apache/plesk user/group
• Remove preview files/database/database user(s)

Cleanup

• Delete staging database and users
• Delete staging site