Windows gives error when installing from source

[panchiwalashivani]

I'm following the directions Spacy gives to install for Windows, Python 3, and from source (pip and conda have both given me errors that I've still been unable to resolve, directly from source seems to get the closest to actually installing). However, when I get to step 3 and enter export PYTHONPATH = pwd in the command line (with the quotes around pwd like it wants, it just messes up the formatting here), I get this error message:

export is not recognized as an internal or external command, operable program, or batch file.