diff --git a/docs/conf.py b/docs/conf.py
index c716be9..a53f1e1 100644
--- a/docs/conf.py
+++ b/docs/conf.py
@@ -20,7 +20,7 @@
 project = u'mixpanel'
 copyright = u' 2021, Mixpanel, Inc.'
 author = u'Mixpanel <dev@mixpanel.com>'
-version = release = '4.9.0'
+version = release = '4.10.1'
 exclude_patterns = ['_build']
 pygments_style = 'sphinx'
 
diff --git a/mixpanel/__init__.py b/mixpanel/__init__.py
index 5d3d5ee..be47ffc 100644
--- a/mixpanel/__init__.py
+++ b/mixpanel/__init__.py
@@ -27,7 +27,7 @@
 from six.moves import range
 import urllib3
 
-__version__ = '4.10.0'
+__version__ = '4.10.1'
 VERSION = __version__  # TODO: remove when bumping major version.
 
 logger = logging.getLogger(__name__)