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continuous-improvement.html
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---
---
<!doctype html>
<html class="no-js" lang="en" dir="ltr">
<head>
<meta charset="utf-8">
<!-- Web Experience Toolkit (WET) / Boîte à outils de l'expérience Web (BOEW)
wet-boew.github.io/wet-boew/License-en.html / wet-boew.github.io/wet-boew/Licence-fr.html -->
<title>Continuous improvement of the Government of Canada web content - Intro - Canada.ca</title>
<meta content="width=device-width,initial-scale=1" name="viewport">
<link href="https://www.canada.ca/etc/designs/canada/wet-boew/assets/favicon.ico" rel="icon" type="image/x-icon">
<link rel="stylesheet" href="https://www.canada.ca/etc/designs/canada/wet-boew/css/theme.min.css">
<link rel="stylesheet" href="../css/custom.css">
<link rel="stylesheet" href="../css/provisional-alerts.css">
<link rel="stylesheet" href="../css/split-h1.css">
<noscript>
<link rel="stylesheet" href="https://www.canada.ca/etc/designs/canada/wet-boew/wet-boew/css/noscript.min.css" />
</noscript>
<style>
.pattern-demo {
padding: 19px;
}
</style>
<!-- Global site tag (gtag.js) - Google Analytics -->
<script async src="https://www.googletagmanager.com/gtag/js?id=UA-105628416-2"></script>
<script>
window.dataLayer = window.dataLayer || [];
function gtag() { dataLayer.push(arguments); }
gtag('js', new Date());
gtag('config', 'UA-105628416-2');
</script>
</head>
<body class="cnt-wdth-lmtd" vocab="http://schema.org/" typeof="WebPage">
<ul id="wb-tphp">
<li class="wb-slc">
<a class="wb-sl" href="#wb-cont">Skip to main content</a>
</li>
<li class="wb-slc">
<a class="wb-sl" href="#wb-info">Skip to "About government"</a>
</li>
</ul>
<header>
<div id="wb-bnr" class="container">
<section id="wb-lng" class="text-right">
<h2 class="wb-inv">Language selection</h2>
<div class="row">
<div class="col-md-12">
<ul class="list-inline margin-bottom-none">
<li><a lang="fr" href="https://conception.canada.ca/amelioration-continue.html">Français</a></li>
</ul>
</div>
</div>
</section>
<div class="row">
<div class="brand col-xs-5 col-md-4">
<a href="https://www.canada.ca/en.html"><img src="http://www.canada.ca/etc/designs/canada/wet-boew/assets/sig-blk-en.svg" alt=""><span class="wb-inv"> Government of Canada / <span lang="fr">Gouvernement du Canada</span></span></a>
</div>
<section id="wb-srch" class="col-lg-8 text-right">
<h2>Search</h2>
<form action="https://canada.ca/en/sr/srb.html" method="get" name="cse-search-box" role="search" class="form-inline">
<div class="form-group">
<label for="wb-srch-q" class="wb-inv">Search website</label>
<input id="wb-srch-q" list="wb-srch-q-ac" class="wb-srch-q form-control" name="q" type="search" value="" size="38" maxlength="150" placeholder="Search Canada.ca">
<input name="st" value="s" type="hidden" />
<input name="num" value="10" type="hidden" />
<input name="langs" value="eng" type="hidden" />
<input name="st1rt" value="0" type="hidden">
<input name="s5bm3ts21rch" value="x" type="hidden" />
<datalist id="wb-srch-q-ac">
</datalist>
</div>
<div class="form-group submit">
<button type="submit" id="wb-srch-sub" class="btn btn-primary btn-small" name="wb-srch-sub"><span class="glyphicon-search glyphicon"></span><span class="wb-inv">Search</span></button>
</div>
</form>
</section>
</div>
</div>
<nav class="gweb-v2 gcweb-menu" typeof="SiteNavigationElement">
<div class="container">
<h2 class="wb-inv">Menu</h2>
<button type="button" aria-haspopup="true" aria-controls="gc-mnu" aria-expanded="false"><span class="wb-inv">Main </span>Menu <span class="expicon glyphicon glyphicon-chevron-down"></span></button>
<ul id="gc-mnu" role="menu" aria-orientation="vertical" data-ajax-replace="https://www.canada.ca/content/dam/canada/sitemenu/sitemenu-v2-en.html">
<li role="none presentation"><a role="menuitem" tabindex="-1" href="https://www.canada.ca/en/services/jobs.html">Jobs and the workplace</a></li>
<li role="none presentation"><a role="menuitem" tabindex="-1" href="https://www.canada.ca/en/services/immigration-citizenship.html">Immigration and citizenship</a></li>
<li role="none presentation"><a role="menuitem" tabindex="-1" href="https://travel.gc.ca/">Travel and tourism</a></li>
<li role="none presentation"><a role="menuitem" tabindex="-1" href="https://www.canada.ca/en/services/business.html">Business and industry</a></li>
<li role="none presentation"><a role="menuitem" tabindex="-1" href="https://www.canada.ca/en/services/benefits.html">Benefits</a></li>
<li role="none presentation"><a role="menuitem" tabindex="-1" href="https://www.canada.ca/en/services/health.html">Health</a></li>
<li role="none presentation"><a role="menuitem" tabindex="-1" href="https://www.canada.ca/en/services/taxes.html">Taxes</a></li>
<li role="none presentation"><a role="menuitem" tabindex="-1" href="https://www.canada.ca/en/services/environment.html">Environment and natural resources</a></li>
<li role="none presentation"><a role="menuitem" tabindex="-1" href="https://www.canada.ca/en/services/defence.html">National security and defence</a></li>
<li role="none presentation"><a role="menuitem" tabindex="-1" href="https://www.canada.ca/en/services/culture.html">Culture, history and sport</a></li>
<li role="none presentation"><a role="menuitem" tabindex="-1" href="https://www.canada.ca/en/services/policing.html">Policing, justice and emergencies</a></li>
<li role="none presentation"><a role="menuitem" tabindex="-1" href="https://www.canada.ca/en/services/transport.html">Transport and infrastructure</a></li>
<li role="none presentation"><a role="menuitem" tabindex="-1" href="http://international.gc.ca/world-monde/index.aspx?lang=eng">Canada and the world</a></li>
<li role="none presentation"><a role="menuitem" tabindex="-1" href="https://www.canada.ca/en/services/finance.html">Money and finances</a></li>
<li role="none presentation"><a role="menuitem" tabindex="-1" href="https://www.canada.ca/en/services/finance.html">Science and innovation</a></li>
</ul>
</div>
</nav>
<nav id="wb-bc" property="breadcrumb">
<h2>You are here:</h2>
<div class="container">
<ol class="breadcrumb">
<li><a href='https://www.canada.ca/en.html'>Canada.ca</a></li>
<li><a href='https://www.canada.ca/en/government/about.html'>About Canada.ca</a></li>
<li><a href='https://www.canada.ca/en/government/about/design-system.html'>Canada.ca design system</a></li>
</ol>
</div>
</nav>
</header>
<main role="main" property="mainContentOfPage" class="container wb-prettify all-pre">
<h1 property="name" id="wb-cont" class="provisional gc-thickline" dir="ltr">Continuous improvement of web content</h1>
<p>Continuously improving web content is essential to ensure people get what they need from their government.
<!-- <p><a href='https://www.canada.ca/en/government/system/digital-government/government-canada-digital-standards.html'>Government of Canada Digital Standards</a></p> -->
<section>
<div class="row">
<h2 class="wb-inv">Services and information</h2>
<section class="wb-eqht gc-drmt">
<div class="col-md-4">
<section>
<h3 class="h5"><a href="./continuous-improvement/choosing.html">Choosing what to improve</a></h3>
<p>Use a task-based approach, top tasks, improving the right thing</p>
</section>
</div>
<div class="col-md-4">
<section>
<h3 class="h5"><a href="./continuous-improvement/team.html">Organizing and preparing your team</a></h3>
<p>Establish your team, set up your governance structure, plan for efficient approvals</p>
</section>
</div>
<div class="col-md-4">
<section>
<h3 class="h5"><a href="./continuous-improvement/research.html">Research and prototyping</a></h3>
<p>Process, initiation, discovery, baseline testing, prototyping, comparison testing</p>
</section>
</div>
<div class="col-md-4">
<section>
<h3 class="h5"><a href="./continuous-improvement/designing.html">Designing content</a></h3>
<p>Focus on task success, foster trust, build in accessibility and inclusivity, help people find, understand and use the content</p>
</section>
</div>
<div class="col-md-4">
<section>
<h3 class="h5"><a href="./continuous-improvement/monitoring.html">Monitoring and measuring success</a></h3>
<p>Establish performance indicators, GC Task success survey, continuous improvement</p>
</section>
</div>
</section>
</div>
</section>
<!-- START PAGE FEEDBACK WIDGET -->
<div class="row row-no-gutters mrgn-tp-xl">
<div class="col-sm-7 col-lg-6">
<section class="gc-pg-hlpfl provisional">
<div class="well mrgn-bttm-0">
<form id="gc-pg-hlpfl-frm" action="#" method="post" autocomplete="off">
<input type="hidden" name="institutionopt" value="tbs">
<input type="hidden" name="themeopt" value="Policies">
<input type="hidden" name="language" value="EN">
<input type="hidden" name="pageTitle" value="Designing content for Canada.ca">
<input type="hidden" name="submissionPage" value="https://design.canada.ca/continuous-improvement.html">
<input type="hidden" name="sectionopt" value="Design system">
<input type="hidden" id="helpful" name="helpful" value="Yes">
<div class="gc-pg-hlpfl-btn">
<div class="row row-no-gutters">
<div class="col-xs-12 col-sm-7 mrgn-tp-sm">
<h2 class="mrgn-tp-sm h5">Did you find what you were looking for?</h2>
</div>
<div class="col-xs-8 col-sm-5 text-right">
<button id="btnyes" type="submit" value="Yes" class="btn btn-primary">Yes</button>
<button id="btnno" type="button"
class="btn btn-primary mrgn-lft-sm nojs-hide">No</button>
</div>
</div>
</div>
<p class="h3 hidden nojs-show">If not, tell us why:</p>
<div class="gc-pg-hlpfl-no nojs-show">
<fieldset>
<legend class="h4 mrgn-tp-0 mrgn-bttm-md">What was wrong?</legend>
<div class="radio">
<label for="problem1">
<input name="problem" id="problem1" type="radio"
value="I can't find the information"
data-gc-analytics-wtph-value="I can't find the information-Je ne peux pas trouver l'information"
data-gc-analytics-collect="notPrivate">
I can't <strong>find</strong> the information
</label>
</div>
<div class="radio">
<label for="problem2">
<input name="problem" id="problem2" type="radio"
value="The information is hard to understand"
data-gc-analytics-wtph-value="The information is hard to understand-L'information est difficile à comprendre"
data-gc-analytics-collect="notPrivate">
The information is hard to <strong>understand</strong>
</label>
</div>
<div class="radio">
<label for="problem3">
<input name="problem" id="problem3" type="radio"
value="There was an error / something didn't work"
data-gc-analytics-wtph-value="There was an error or something didn't work-Il y avait une erreur ou quelque chose ne fonctionnait pas"
data-gc-analytics-collect="notPrivate">
There was an error or something <strong>didn't work</strong>
</label>
</div>
<div class="radio">
<label for="problem4">
<input name="problem" id="problem4" type="radio" value="Other reason"
data-gc-analytics-wtph-value="Other reason-Autre raison"
data-gc-analytics-collect="notPrivate">
Other reason
</label>
</div>
</fieldset>
<label for="problem6" class="mrgn-bttm-0">Please provide more details</label>
<p class="small">
<strong>You will not receive a reply. Telephone numbers and email addresses will be
removed.</strong>
<br>
<span class="small">Maximum 300 characters</span>
</p>
<textarea id="problem6" name="details" class="full-width" maxlength="300"></textarea>
<button type="submit" value="No" class="btn btn-primary mrgn-tp-md mrgn-bttm-sm">Submit</button>
</div>
</form>
<div class="gc-pg-hlpfl-thnk hide">
<p class="h6 mrgn-tp-sm mrgn-bttm-sm"><span class="far fa-check-circle text-success mrgn-rght-sm"
aria-hidden="true"></span> Thank you for your feedback</p>
</div>
</div>
</section>
</div>
<div class="col-sm-3 col-sm-offset-1 col-lg-offset-3">
<div class="wb-share"
data-wb-share="{"pnlId":"pnlShrPg", "lnkClass": "btn btn-default btn-block mrgn-tp-md"}">
</div>
</div>
</div>
<!-- END PAGE FEEDBACK WIDGET -->
<div class="pagedetails">
<dl id="wb-dtmd">
<dt>Date modified:</dt>
<dd><time property="dateModified">2021-07-25</time></dd>
</dl>
</div>
</main>
{% include footer-en.html %}
<script src="https://ajax.googleapis.com/ajax/libs/jquery/2.2.4/jquery.js"></script>
<script src="https://wet-boew.github.io/themes-dist/GCWeb/wet-boew/js/wet-boew.min.js"></script>
<script src="https://www.canada.ca/etc/designs/canada/wet-boew/js/theme.min.js"></script>
<script>
document.getElementById('submissionPage').value = location.href;
</script>
<script>
$(document).on("wb-ready.wb", function () {
$("#btnno").click(function (e) {
$(".gc-pg-hlpfl-no").removeClass("nojs-show");
$(".gc-pg-hlpfl-btn").addClass("hide");
$("#helpful").val("No");
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error: function (xhr, status, err) {
console.log(xhr.responseText);
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</script>
</body>
</html>