Name the product in a way the reader (i.e. your target customers) will understand.
Describe who the market for the product is and what benefit they get. One sentence only underneath the title.
Give a summary of the product and the benefit. Assume the reader will not read anything else so make this paragraph good.
Describe the problem your product solves.
Describe how your product elegantly solves the problem.
A quote from a spokesperson in your company.
Describe how easy it is to get started.
Provide a quote from a hypothetical customer that describes how they experienced the benefit.
Wrap it up and give pointers where the reader should go next.
Every day during dismissal, hundreds of students move from dozens of classrooms across schools onto busses or into car rider lines, usually in the space of 20 or so minutes. While strong school routines can smooth out many hiccups in the chaotic process, a single miscommunicaton, change of plans or even a single mischevious action can lead to lost children and hours of staff time spent backtracking and searching.
The app solves this problem by allowing schools to communicate students' locations and their current transportation plans in real-time across the school. Designed to work in situations where speed and accuracy are essential, it allows school administrators instant visibility into potential issues, allowing them to be proactive instead of reactive.
This app will allow for quick and easy attendance taking on busses, field trips where time is of the essence. No longer will schools need to print off daily rosters. Instead, all student transportation data is stored centrally in one place. Change of transportation plans are communicated out to the users who need it.
It's really easy to get started. Visit www._______.com to download a demo today.