diff --git a/content/docs/reporting/enterprise-metrics-definitions.md b/content/docs/reporting/enterprise-metrics-definitions.md index c9984cbe4..835efa07c 100644 --- a/content/docs/reporting/enterprise-metrics-definitions.md +++ b/content/docs/reporting/enterprise-metrics-definitions.md @@ -62,20 +62,20 @@ Some of numbers in the reports are simple calculations involving 2 of the API me Here are the definitions for each of these calculated metrics, including the formulas used to calculate them: -| Metric | Formula | Definition | -|---------------------------|------------------------------------------------|------------| -| Accepted Rate | Percentage (Accepted / Sent) | Percentage of Sent emails that were Accepted. | -| Avg Latency 1st Attempt | Average (1st Attempt Time) | Average delivery time in milliseconds (latency) for emails delivered on the first attempt. | -| Avg Latency 2nd+ Attempt | Average (2nd+ Attempt Time) | Average delivery time in milliseconds (latency) for emails delivered that required more than one attempt. | -| Avg Delivery Message Size | Average (Delivered Message Size) | Average size of delivered emails, including attachments, in bytes. | -| Delayed Rate | Percentage (Delayed First Attempt / Accepted) | Percentage of Accepted emails that were delayed on the first delivery attempt. | -| Rejection Rate | Percentage (Rejected / Targeted) | Percentage of Targeted emails that were rejected. | -| Admin Bounce Rate | Percentage (Admin Bounces / Targeted) | Percentage of Targeted emails that Admin Bounced. | -| Soft Bounce Rate | Percentage (Soft Bounces / Sent) | Percentage of Sent emails that Soft Bounced. | -| Hard Bounce Rate | Percentage (Hard Bounces / Sent) | Percentage of Sent emails that Hard Bounced. | -| Block Bounce Rate | Percentage (Block Bounces / Sent) | Percentage of Sent emails that Block Bounced. | -| Undetermined Bounce Rate | Percentage (Undetermined Bounces / Sent) | Percentage of Sent emails that Undertermined Bounced. | -| Click-through Rate | Percentage (Unique Clicks / Accepted) | Approximate percentage of Accepted emails that had at least one link selected. | -| Open Rate | Percentage (Unique Confirmed Opens / Accepted) | Approximate Percentage of Accepted emails that were either rendered or had at least one link selected. | -| Spam Complaint Rate | Percentage (Spam Complaints / Accepted) | Percentage of Spam Complaints. | -| Unsubscribe Rate | Percentage (Unsubscribes / Accepted) | Percentage of Accepted emails that resulted in unsubscribes. | +| Metric | Formula | Definition | +|---------------------------|-------------------------------------------------------------|------------| +| Accepted Rate | Percentage (Accepted / Sent) | Percentage of Sent emails that were Accepted. | +| Avg Latency 1st Attempt | Average (1st Attempt Time) | Average delivery time in milliseconds (latency) for emails delivered on the first attempt. | +| Avg Latency 2nd+ Attempt | Average (2nd+ Attempt Time) | Average delivery time in milliseconds (latency) for emails delivered that required more than one attempt. | +| Avg Delivery Message Size | Average (Delivered Message Size) | Average size of delivered emails, including attachments, in bytes. | +| Delayed Rate | Percentage (Delayed First Attempt / Accepted) | Percentage of Accepted emails that were delayed on the first delivery attempt. | +| Rejection Rate | Percentage (Rejected / Targeted) | Percentage of Targeted emails that were rejected. | +| Admin Bounce Rate | Percentage (Admin Bounces / Targeted) | Percentage of Targeted emails that Admin Bounced. | +| Soft Bounce Rate | Percentage (Soft Bounces / Sent) | Percentage of Sent emails that Soft Bounced. | +| Hard Bounce Rate | Percentage (Hard Bounces / Sent) | Percentage of Sent emails that Hard Bounced. | +| Block Bounce Rate | Percentage (Block Bounces / Sent) | Percentage of Sent emails that Block Bounced. | +| Undetermined Bounce Rate | Percentage (Undetermined Bounces / Sent) | Percentage of Sent emails that Undertermined Bounced. | +| Click-through Rate | Percentage (Unique Clicks / Accepted) | Approximate percentage of Accepted emails that had at least one link selected. | +| Open Rate | Percentage (Unique Confirmed Non-prefetch Opens / Accepted) | Approximate Percentage of Accepted emails that were either rendered or had at least one link selected. | +| Spam Complaint Rate | Percentage (Spam Complaints / Accepted) | Percentage of Spam Complaints. | +| Unsubscribe Rate | Percentage (Unsubscribes / Accepted) | Percentage of Accepted emails that resulted in unsubscribes. |